About Us

A Return to Ritual
At Umi, we believe skin care should do more than cleanse; it should restore. In a world that moves fast and demands more, our skin wellness products offer something intentional: a moment to pause, breathe, and begin again.
Each Umi ritual is designed to help you wash away the pollution, pressure, and overstimulation of modern life. With every use, you’re not just caring for your skin, you’re creating space to reconnect with your body, your breath, and your natural rhythm. It’s skin wellness that respects the whole you: the outer and inner, the physical and emotional, the need to feel renewed, not just refreshed.
A powerful healing ingredient
unrefined Celtic sea salt
Our story began with a single, powerful ingredient: unrefined Celtic sea salt from the pristine coastal waters of France. Revered for centuries in ancient wellness traditions, this mineral-rich salt helps draw out impurities while delivering over 60 essential trace minerals to nourish and rebalance the skin. It’s the foundation of every Umi product, and the heart of your ritual.


Simplifying your life, restoring your skin
We keep things simple and elemental. No harsh acids. No synthetic fillers. No overwhelming routines. Just clean, conscious formulations that detox, hydrate, and strengthen your skin barrier, so your skin feels resilient, radiant, and truly cared for.
Umi is for the urban minimalist, the wellness seeker, the intentional buyer. It’s for those who want their skincare to feel like a grounding ritual; something purposeful, not functional. Whether you start with the exfoliating Ocean Sand bar or our hydrating Ocean Mist spritzer, each product is an invitation to restore — skin, mind, and self.
For the eco-conscious consumer
We’re proudly vegan, cruelty-free, and eco-conscious, using biodegradable or recyclable materials wherever possible. Because we believe that respect for your body should always include respect for the earth.
vegan
cruelty-free
eco-conscious
biodegradable
This is your ritual of renewal.
This is Umi.